Comparison
TradeDesk vs ServiceTitan
A ten-person shop is commonly quoted around $2,450 a month. That is roughly $29,000 a year, on a 12-month commitment, after an implementation bill. TradeDesk is $99.99 a month, whole crew, cancel any time, and $29.99 locked for life if you take one of the ten founder seats. ServiceTitan is a serious platform and if you run 50 trucks with a dispatch office it is genuinely built for you. It was also priced for you. This is the math for everybody else.
Figures below are widely reported industry ranges. ServiceTitan does not publish pricing, so verify anything here with them directly.
The short answer
Pick ServiceTitan if
- You run 20+ technicians with dispatchers and an office staff
- You need enterprise reporting, call-center tooling and revenue optimization
- You have someone whose job is to administer the software
- You can absorb a five-figure onboarding and an annual commitment
Those are real strengths at scale. For a large operation ServiceTitan is a legitimate choice and we are not pretending to replace it.
Pick TradeDesk if
- You want the whole crew on one rate, so hiring never raises your software bill
- You want lien deadlines, RRP paperwork and apprentice hours handled in the app, not in a folder
- You want books, mileage and tax prep built in, not a second subscription
- You want miles and hours logged for you, without anyone remembering to hit start
- You work in basements and dead zones and need it to keep working with no signal
- You want to reach the two people who built it, not a call center
One flat rate, whole crew, cancel whenever. Built for the guy whose office is his truck.
The part nobody puts on a website
ServiceTitan does not publish prices; you go through a sales process. These are commonly reported figures, and the pattern matters more than any single number.
ServiceTitan figures are reported ranges from published industry analyses, not quotes, and not figures they have confirmed to us. TradeDesk is $99.99 flat for your whole crew, or $29.99 locked for life on one of the ten founder seats. Your quote will differ. We show them because a contractor deserves to know the shape of the number before he books a sales call.
Feature by feature
The elephant in the room
We will not put a robot in front of your phone.
Several tools in this category now sell an AI that answers your calls for you. Before you switch that on, ask yourself one question. Have you ever called a company, gotten dropped into a maze of automated prompts, and just wanted to reach a human being?
If that ever frustrated you, remember that feeling, because it is what your next customer feels when a robot answers instead of you. Your phone is the first impression of your business, and homeowners are deciding whether to trust you with a key to their house.
So we built the opposite. Your phone rings to you, and you answer it. What TradeDesk does is make sure the call is worth answering: type the address and the property details are already pulled, so you can price the job while you are still on the line. A real voice, better prepared, beats a machine that never misses a ring.
David and Goliath, honestly
I'm Logan. TradeDesk is two people: me building it, and my wife, who I bounce every screen off before it ships. ServiceTitan is a large public company with hundreds of engineers. They will out-feature us on enterprise tooling every single year, and if you need a call center and a dispatch floor, go buy it.
What a big platform can't do is care about a three-man crew's lien deadline, or price itself so hiring your nephew doesn't cost you another seat. That isn't a resource problem, it's a business-model problem. They make money per technician. I make money whether you grow or not, which means I have no reason to charge you for growing.
“What if you're gone in a year?”
Fair question, and the right one to ask a two-person company. Here's the honest answer. Our own families' businesses run inside this app. We're not a funded startup hunting an exit, and there's no investor who can decide to shut it down or sell it to someone who will. We'll be running TradeDesk until the good Lord calls us home, because our people depend on it too.
And you shouldn't have to take my word for it, so here's the part that doesn't require trust: your data is yours and it leaves with you. Clean tax-ready exports, invoice downloads, IRS-format mileage logs, any time after your first paid month. No hostage data, no lock-in, written into our terms, not just promised on this page.
If you're mid-contract, don't break it
Seriously. Those termination fees are real, and eating one to save $30 a month is bad math. Start your two free weeks now, run a few jobs alongside what you've got, and switch over when your term is up. Send us an export of your clients and open jobs and we'll load them for you at no charge whenever that day comes. No sales rep is going to tell you to wait. I will.
No sales call. No contract. No five-figure surprise.
Two weeks free, no card. Read the price on the page, start on your phone, and cancel yourself if it is not for you.
Start freeOr text us the question first. You get one of the two of us, not a call center.